{"id":43587,"date":"2026-08-04T10:51:10","date_gmt":"2026-08-04T07:51:10","guid":{"rendered":"https:\/\/finstockevarsity.com\/resources\/?post_type=product&p=43587"},"modified":"2026-08-04T10:51:10","modified_gmt":"2026-08-04T07:51:10","slug":"public-relations-and-corporate-image-in-business-administration-diploma-level","status":"publish","type":"product","link":"https:\/\/finstockevarsity.com\/resources\/product\/public-relations-and-corporate-image-in-business-administration-diploma-level\/","title":{"rendered":"Public Relations and Corporate Image in Business Administration Diploma Level"},"content":{"rendered":"

Public Relations\u00a0provides a comprehensive guide to managing organizational reputation and stakeholder relationships. The book covers media relations, press release writing, corporate branding, and internal and external communications strategies. It shows how to engage stakeholders, handle crisis communication, and implement corporate social responsibility initiatives effectively. This book equips students with practical skills for building trust, shaping public perception, and measuring PR campaign impact.\u00a0It also covers crisis preparedness, reputation recovery strategies, and evaluation techniques essential for demonstrating the strategic value of public relations.<\/p>\n","protected":false},"excerpt":{"rendered":"

This book contain the following topics:<\/p>\n

\u2022 Introduction to Public Relations \u2013 Concepts, Scope and Strategic Role
\n\u2022 Media Relations and Press Release Writing
\n\u2022 Corporate Branding and Identity Management
\n\u2022 Stakeholder Engagement and Relationship Management
\n\u2022 Internal and External Communications
\n\u2022 Crisis Communication and Reputation Management
\n\u2022 Corporate Social Responsibility (CSR) and Community Engagement
\n\u2022 Measuring PR Effectiveness and Campaign Evaluation<\/p>\n\n\n\n\n\n\n\n
Category:<\/td>\nDiploma Level Book<\/td>\n<\/tr>\n
Publisher:<\/td>\nFinstock Evarsity Publishers<\/a><\/td>\n<\/tr>\n
ISBN:<\/td>\n<\/td>\n<\/tr>\n
Authors:<\/td>\nCPA John Kimani, Dr. James Scott<\/td>\n<\/tr>\n
Pages:<\/td>\n150<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"featured_media":43591,"comment_status":"closed","ping_status":"closed","template":"","meta":{"jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"product_brand":[],"product_cat":[69,110],"product_tag":[],"class_list":["post-43587","product","type-product","status-publish","has-post-thumbnail","product_cat-school-of-business-books","product_cat-school-of-business-diploma-books","first","instock","downloadable","shipping-taxable","purchasable","product-type-simple"],"yoast_head":"\nPublic Relations and Corporate Image in Business Administration Diploma Level - Finstock Evarsity Resources<\/title>\n<meta name=\"description\" content=\"Public Relations provides a comprehensive guide to managing organizational reputation and stakeholder relationships. 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