Crisis Communication and Reputation Management in Public Relations Certificate Level

KSh 3,000.00

This book contains the following topics:

 • Introduction to Crisis Communication
• Understanding Crises
• Crisis Communication Planning
• Media Relations During a Crisis
• Social Media and Crisis Management
• Reputation Management Strategies
• Ethical Considerations in Crisis Communication
• Case Studies in Crisis Communication

Category: Certificate Level Book
Publisher: Finstock Evarsity Publishers
ISBN:
Authors: CPA John Kimani, Dr. James Scott
Pages: 80

Description

“Dive into the intricate world of Crisis Communication and Reputation Management with this comprehensive guide, offering invaluable insights and strategies to navigate through turbulent times. Discover the secrets to turning challenges into opportunities, cementing trust, and safeguarding reputations effectively. A must-read for PR professionals and enthusiasts alike, this book promises to revolutionize your approach to handling crises and enhancing brand resilience.”

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