KSh 3,000.00
This book contains the following topics:
• Introduction to Entrepreneurship
• Business Opportunity Identification
• Business Planning and Strategy
• Financing New Ventures
• Innovation and Technology in Entrepreneurship
• Marketing for New Ventures
• Legal and Regulatory Aspects
• Growth and Sustainability
| Category: | Professional Level Book |
| Publisher: | Finstock Evarsity Publishers |
| ISBN: | |
| Authors: | CPA John Kimani, Dr. James Scott |
| Pages: | 90 |
“Entrepreneurship” is a pivotal book focusing on the intersection of entrepreneurial principles and the insurance industry. It explores the essential skills and mindset needed to identify opportunities, develop innovative insurance solutions, and effectively navigate market challenges. This resource aims to empower all aspiring insurance professionals to cultivate entrepreneurial thinking and drive growth within the sector.
