Principles and Practice of Selling in Sales and Marketing Diploma Level

KSh 3,000.00

Book Summary

This book contain the following topics:
• Introduction to Selling
• Understanding the Sales Process
• Sales Strategy
• Sales Communication Skills
• Sales Presentations
• Sales Negotiation
• Sales Management
• Ethics in Selling

Category Diploma Book
Publisher: Finstock Evarsity publishers
ISBN:  978-9914-753-42-4
Authors: CPA John Kimani, Dr. James Scott
Pages: 107

Description

Principles and Practice of Selling is the ultimate guide for anyone looking to master the art of sales and marketing. Packed with practical tips, real-world examples, and case studies, this book covers everything from building relationships with customers to closing deals and negotiating contracts. Whether you’re a seasoned sales professional or just starting out, this book is a must-read for anyone looking to succeed in this highly competitive field. With its comprehensive coverage and engaging writing style, Principles and Practice of Selling is guaranteed to help you achieve your sales goals and take your career to the next level.

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