Entrepreneurship and Communication Kasneb Professional Level

KSh 3,000.00

This book contains the following topics:

 • Introduction
• Developing Individual Innovation
• Assessing Entrepreneurial Opportunities
• Entrepreneurs and Market Research
• Creating a new venture
• Entrepreneurial Growth and Technology
• Business Communication Basics
• Written Communication
• Oral and Visual Presentation
• Meetings
• Ethics and Integrity in Business Communication
• Emerging Issues and Trends

Category: Kasneb Professional Level Book
Publisher: Finstock Evarsity Publishers
ISBN:
Authors: CPA John Kimani, Dr. James Scott
Pages: 194

Description

Entrepreneurship and Communication offers a comprehensive exploration of the essential skills required to build and sustain successful businesses in today’s dynamic world. This book delves into the principles of entrepreneurship, guiding readers through idea generation, business planning, and resource management. It highlights the critical role of effective communication in negotiation, networking, and leadership. A must-read for aspiring entrepreneurs, students, and professionals, this resource bridges theory and practical application to empower innovation and growth.

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