International Business in Petroleum Management Diploma Level

KSh 3,000.00

This book contains the following topics:

• Introduction to International Business
• Global Business Environment
• International Trade Theories and Policies
• Global Market Entry Strategies
• International Marketing and Sales
• International Finance and Risk Management
• Cross-Cultural Management and Negotiation
• Ethics, Sustainability, and Corporate Social Responsibility
(CSR)

Category: Certificate Level Book
Publisher: Finstock Evarsity Publishers
ISBN:
Authors: CPA John Kimani, Dr. James Scott
Pages: 111

Description

International Business provides a comprehensive exploration of the complexities and opportunities in global trade and investment. It covers essential topics such as cross-cultural management, international market entry strategies, and global economic dynamics, offering valuable insights for navigating the intricacies of the international business environment.

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