KSh 3,000.00
This book contains the following topics:
• Fundamentals of Political Campaigning
• Campaign Strategy and Planning
• Political Communication and Messaging
• Digital Campaigning and Technology
• Fundraising and Budget Management
• Legal and Ethical Considerations
• Voter Engagement and Mobilization
• Emerging Trends in Political Campaigning
| Category: | Diploma Level Book |
| Publisher: | Finstock Evarsity Publishers |
| ISBN: | |
| Authors: | CPA John Kimani, Dr. James Scott |
| Pages: | 100 |
Political Campaigning in the Diploma in Leadership & Governance explores key strategic communication, voter engagement, and campaign management. It delves into ethical considerations, digital influence, and grassroots mobilization. The course equips students with skills for effective political advocacy and leadership. Practical case studies enhance understanding of electoral dynamics and public persuasion.
