Principles of Public Relations in Journalism and Media Studies Certificate Level

KSh 3,000.00

This book contains the following topics:

• Public Relations in Journalism and Media Studies
• Stakeholder Analysis and Audience Engagement
• Ethical Considerations in Public Relations
• Strategic Communication Planning
• Media Relations and Media Engagement
• Digital Media and Social Media in Public Relations
• Crisis Communication and Reputation Management
• Public Relations and Journalism

Category: Certificate Level Book
Publisher: Finstock Evarsity Publishers
ISBN:
Authors: CPA John Kimani, Dr. James Scott
Pages: 87

Description

Principles of Public Relations in Journalism and Media Studies is an indispensable guide that unravels the intricate relationship between public relations and the media. With its insightful exploration of ethical challenges and global perspectives, this book equips readers with the knowledge to navigate the evolving media landscape.

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