KSh3,000.00
This book contains the following topics:
• Public Relations in Journalism and Media Studies
• Stakeholder Analysis and Audience Engagement
• Ethical Considerations in Public Relations
• Strategic Communication Planning
• Media Relations and Media Engagement
• Digital Media and Social Media in Public Relations
• Crisis Communication and Reputation Management
• Public Relations and Journalism
| Category: | Certificate Level Book |
| Publisher: | Finstock Evarsity Publishers |
| ISBN: | |
| Authors: | CPA John Kimani, Dr. James Scott |
| Pages: | 87 |
Principles of Public Relations in Journalism and Media Studies is an indispensable guide that unravels the intricate relationship between public relations and the media. With its insightful exploration of ethical challenges and global perspectives, this book equips readers with the knowledge to navigate the evolving media landscape.
