KES 15,000
FRBDM
Certificate
Foundation In Digital Marketing
Foundation In Digital Marketing (FRBDM) is a 1-month certificate course in Sales and Digital Marketing, studied online, examined by Finstock Evarsity College. The full fee is KES 15,000.
5.0 (4 reviews) out of 5. Read the reviews.
1,095 learners enrolled
Overview
Foundation In Digital Marketing
Description
The Foundation In Digital Marketing Course offered at Finstock Evarsity
College is a 1 month online program examined by Finstock Evarsity College. A certificate of
completion is issued upon completion of the course
Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital communication. This includes not only email, social media, and web-based advertising, but also text and multimedia messages as a marketing channel. This form of marketing is different from internet marketing, which is exclusively done on websites. Learners will be able to learn Digital Marketing basics and clarify some concepts on this subject
Mode of Delivery
Home and/or office-based media employing a variety of self-instructional electronic and
online self-study materials, such as; written self-instructional study modules, online
interactive devices and self-tests, cloud-based content, videos of lectures mediated
technical learning materials e.g., audio visual and e-learning materials.
Objectives
Upon completion of this certificate, students will have the ability to:
- Develop a digital marketing plan that will address common marketing challenges
- Articulate the value of integrated marketing campaigns across SEO, Paid Search, Social, Mobile, Email, Display Media and Marketing Analytics.
- Recognize Key Performance Indicators tied to any digital marketing program
- Improve Return on Investment for any digital marketing program
- Launch a new, or evolve an existing, career path in Digital Marketing.
Benefits of digital marketing course
- Increase in brand loyalty.
- Extremely Cost-effective.
- Understand everything in digits.
- Real-time customer service.
- Higher Return on Investment.
- Targeting audiences.
- Higher Conversion Rate.
- Worldwide audience.
Career opportunities
- Digital Marketing Manager.
- Brand Manager.
- Social Media Manager.
- Online Content Developer.
- Business Analytics Specialist.
- Search Engine Optimisation Specialist.
- Web Designer.
- Professional Blogger.
Tags
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What you will study
Foundation In Digital Marketing
- BDM001 Basis In Digital Marketing
Fees
| Item | Amount |
|---|---|
| Registration | KES 1,000 |
| Tuition | KES 14,000 |
| Total | KES 15,000 |
Paying in instalments
All fees are payable in a lump sum or in instalments. The course runs over one trimester, and each trimester's fee can be paid in 3 instalments.
| Trimester | Total per trimester |
|---|---|
| Trimester 1 | KES 15,000 ($ 150) |
| Total | KES 15,000 ($ 150) |
The trimester fee of KES 15,000 ($ 150) is payable in 3 instalments of KES 5,000 ($ 50).
Requirements
Entry requirements
None
Practical requirements
The cost of practicals, internships or industrial requirements is KES 30,000 ($ 300) and only applies to courses that require practicals.
Good to know
- All Fees are payable in installements, for details check FAQs.
- Digital (downloadable) certificates are available. Printing and shipping of hardcopy certificate can be done at a cost of KES 2,000 ($ 20).
Instructors
- JAMES MBURU KIMANI
Frequently asked questions
The Foundation In Digital Marketing is a beginner digital-marketing course on promoting brands through online channels. It is assessed by Finstock Evarsity College and leads to a certificate of completion after successful study.
The Foundation In Digital Marketing is suited to beginners, entrepreneurs, marketers, content creators and business owners. It is suitable for beginners within the stated entry requirements.
The entry requirement for the Foundation In Digital Marketing is no formal entry requirement.
The Foundation In Digital Marketing takes 1 month and is organised within 1 trimester.
The total fee for the Foundation In Digital Marketing is KES 15,000. Flexible payment is available through 3 installments of KES 5,000.
Yes. The Foundation In Digital Marketing is offered online using home- or office-based e-learning materials, digital content, self-tests and tutor-supported study.
In the Foundation In Digital Marketing, you will learn digital strategy, SEO, paid search, social media, mobile, email, display advertising, analytics, KPIs and ROI. The focus is on applying the knowledge in practical academic, workplace or personal tasks.
The Foundation In Digital Marketing can support opportunities in digital-marketing assistant, social-media assistant, content marketer, SEO assistant and freelance online marketer. Employment depends on the learner’s wider qualifications, experience and any professional requirements for a specific role.
Yes. After the Foundation In Digital Marketing, learners may progress to advanced digital marketing, sales and marketing, social-media advertising or related qualifications. Admission depends on the entry requirements of the selected higher or related programme.
The Foundation In Digital Marketing at Finstock Evarsity College offers flexible online study, practical course content, tutor support, installment payment options where published, and a certificate after successful completion.
Reviews
-
GEORGE MBUGUA MBURU
Kenya ·Rated 5 out of 5
It's has helped me on skills on how to communicate with customers through online platform, also help me to promote my product and increases sales
-
PETER KIMANI MUTURI
Kenya ·Rated 5 out of 5
After going through the Basics In Digital Marketing course, I can say it provides a solid foundation for digital marketing strategies. It’s easy to follow and covers everything from website optimization to online advertising. If you’re looking to start a career in marketing or improve your online presence, I highly recommend this course.
-
DIANAH WAITHERA MUTURI
Kenya ·Rated 5 out of 5
I’ve just completed the Basics In Digital Marketing course at Finstock Evarsity, and it’s been incredibly useful. The course covers key topics like SEO, social media marketing, and content creation, helping you understand how to promote products online effectively. It’s ideal for anyone interested in a career in digital marketing. I would highly recommend it.
-
IMAOBONG GEORGE ETEFIA
Nigeria ·Rated 5 out of 5
Thanks Team - Finstock. Before you leave, give it a try. It's worth it.
The course is very rich. Go for it.
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