Certificate In Professional Marketing_Digital Marketing Level 4

Certificate In Professional Marketing_Digital Marketing Level 4 (CPM2) is offered as a CERTIFICATE course examined by CIM. A certificate of completion is issues upon completion of this course. For more information about this course, use the tabs below to navigate.

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Entry Requirements

Duration: 3 Months

Delivery Method: Online

Fee Structure

Full Course Fees
Registration Fee KES 1,000.00 ($ 10.00)
Certification Fee KES 0.00 ($ 0.00)
Administration Fee KES 4,995.00 ($ 49.95)
Internal Exam Fee KES 4,995.00 ($ 49.95)
External Exam Fee KES 28,980.00 ($ 289.80)
Examining Body Membership Fee * KES 8,280.00 ($ 82.80)
Tuition Fee KES 30,000.00 ($ 300.00)
Fees Totals KES 78,250.00 ($ 782.50)
* Examining Body Membership Fee may be payable through us or directly to the Examining Body

All Fees are payable in lumpusm or in installments, for details see below.
Breakdown per semester,

Trimester Total Per Trimester
Trimester 1KES 78,250.00 ($ 782.50)
TotalKES 78,250.00 ($ 782.50)

NB: Fees are payable in 3 installments as detailed below:

The trimester fees of KES 78,250.00 ($ 782.50) is payable in 3 installments of KES 26,083.33 ($ 260.83)

Course Requirements

All Fees are payable in installements, for details check FAQs

Practical Requirements (where applicable)

For courses that require practicals, a separate fee is chargable (not included in fee structure above) as follows:

  • Short courses - KES 5,000
  • Certificate courses - KES 7,500
  • Diploma courses - KES 10,000

Course Units/Overview


Unit IDUnit Name
CPM201Applied Marketing Cpm2
CPM202Planning Campaigns
CPM203Digital Marketing Techniques

Course Description

CERTIFICATE IN PROFESSIONAL MARKETING – DIGITAL MARKETING

COURSE OVERVIEW

The Certificate in professional marketing – digital marketing (CPM2)  offered at FINSTOCK EVARSITY COLLEGE is a 3 months online program examined by CIM. A certificate of completion is issue upon completion of the course.

If you are working in a marketing support role or aspire to have a career in Marketing, the Certificate in Professional Marketing– digital marketing may be the qualification for you. The majority of students that undertake this course are marketing assistants and marketing executives or are working in roles which encompasses elements of marketing .This course is for anyone interested in studying marketing or needs the knowledge and skills to move up in your career. Enhance the depth and breadth of your digital marketing knowledge, understand the key issues and drivers of your organization’s marketing environment and learn how to intensify your competitive edge.

This qualification is designed to help you gain an understanding of the role of marketing at a tactical level. The Certificate in Professional Marketing– digital marketing will enable you to develop the skills to plan successful marketing campaigns as well as design a customer experience to meet increasingly demanding customers.

The CIM Professional Marketing– digital marketing will equip the student with the knowledge, skills and understanding to be able to perform at an operational level and carry out an essential and successful professional marketing role within the workplace. It's aimed at the aspiring professional marketer who wishes to gain knowledge and skills to succeed and progress within a career in marketing.

This course covers the following courses:

Paper 1: marketing CPM 2

Paper 2: integrated CPM 2

Paper 3: digital marketing

Mode of Delivery

Home and/or office-based media employing a variety of self-instructional electronic and online self-study materials, such as; written self-instructional study modules, online interactive devices and self-tests, cloud-based content, videos of lectures mediated technical learning materials e.g., audiovisual and e-learning materials

Program goals

  • Understand how innovation and disruption are influencing organizational growth

  • Assess the key factors that facilitate innovation in organizations

  • Apply principles of innovation throughout the marketing function

  • Develop a business case for a marketing related innovation

  • Understand the activities required for the implementation of innovative marketing

Career opportunities

  • Marketing executive

  • Marketing officer

  • Marketing communication executive

  • Communication specialist

Reasons to study

  • Get a unique opportunity to blend practical skills with academic understanding

  • Improve your global competitive advantage

  • Increase your confidence and employability

  • Keep up with the latest trends and stay ahead in your field

  • Invaluable opportunity to network with other marketers

 

 

 

What we offer

Finstock Evarsity College offers a wide range of courses that are geared towards job creation as well as employment. Our courses and product offerings are categorized as online college based, degree programs, freemium courses and premium resources

Both freemium and premium online courses come with certificates of completion and you can register instantly and begin studying at your convenience.

Enroll and study in one of the best online schools in the world. Listen to the advice of the best. Participate in training sessions with industry experts to learn more about your career options. Take classes with students from all over the world. Join us at Finstock Evarsity College for the best learning experience.

Tags

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Course Instructor(s)

TBA

Examining Body

CIM

FAQs

Q1. How many intakes are there?

There are three intakes in a year as follows:

Cohort

Name

Term Period

Months

Registration Window

January Intake

Trimester 1

Jan 1 — Apr 30

4

Anytime

May Intake

Trimester 2

May 1 — Aug 31

4

Anytime

September Intake

Trimester 3

Sep 1 — Dec 31

4

Anytime

Q2. In how many installments can I pay the fees?

Payments can be done in 3 installments as specified in the fee structure.

Q3. When can I sit for the exams?

  1. Internal exams are activated for students individually.
  2. External exams (where applicable) are booked one month after you complete the course.

Refer to the external examining body for more details and requirements before seating for their exams.

Q4: Is this college accredited/approved?

Yes. The college is approved under the ministry of education, through TVETA, and also through National Industrial Training Authority (NITA).


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