KSh 3,000.00
This book contains the following topics:
• Introduction to Entrepreneurship
• Entrepreneurial Mindset and Motivation
• Business Opportunity Identification
• Business Planning and Strategy
• Legal and Ethical Aspects of Business
• Financial Management for Entrepreneurs
• Marketing and Sales Strategies
• Business Growth and Sustainability
Category: Diploma Level Book
Publisher: Finstock Evarsity Publishers
ISBN:
Authors: CPA John Kimani, Dr. James Scott
Pages: 106
Entrepreneurship is a practical guide that explores the fundamentals of starting, managing, and growing a business. It equips readers with essential skills in innovation, opportunity recognition, and strategic planning for sustainable success.
