Introduction To Customer Relationships (CRM)

Advance your skills with Introduction To Customer Relationships (CRM), a CERTIFICATE course assessed by FINSTOCK EVARSITY COLLEGE. Learners who successfully complete the course will be awarded a certificate of completion. Discover more about the course below.

Entry Requirements for Introduction To Customer Relationships

Duration: 1 Months

Delivery Method: Online

Fee Structure for Introduction To Customer Relationships

Full Course Fees
Registration Fee KES 1,000.00 ($ 10.00)
Certification Fee KES 0.00 ($ 0.00)
Administration Fee KES 0.00 ($ 0.00)
Internal Exam Fee KES 0.00 ($ 0.00)
External Exam Fee KES 0.00 ($ 0.00)
Examining Body Membership Fee * KES 0.00 ($ 0.00)
Tuition Fee KES 14,000.00 ($ 140.00)
Fees Totals KES 15,000.00 ($ 150.00)
* Examining Body Membership Fee may be payable through us or directly to the Examining Body

All Fees are payable in lumpusm or in installments, for details see below.
Breakdown per semester,

Trimester Total Per Trimester
Trimester 1KES 15,000.00 ($ 150.00)
TotalKES 15,000.00 ($ 150.00)

NB: Fees are payable in 3 installments as detailed below:

The trimester fees of KES 15,000.00 ($ 150.00) is payable in 3 installments of KES 5,000.00 ($ 50.00)

Course Requirements for Introduction To Customer Relationships

  • All Fees are payable in installements, for details check FAQs.
  • Digital (downloadable) certificates are available. Printing and shipping of hardcopy certificate can be done at a cost of KES 2,000 ($ 20).

Practical Requirements for Introduction To Customer Relationships (where applicable)

The cost of practicals, internships or industrial requirements is KES 30,000 ($ 300) and only applies to courses that require practicals.

Course Units/Overview for Introduction To Customer Relationships

At the end of this short course, participants should be able to: 

  • Work through the benefits of CRM on a company’s bottom line
  • Analyze the different components of a CRM plan
  • Describe how customer relationship management can provide value for organizations and customers, and more. 

Unit IDUnit Name
ICR001Introduction To Customer Relationships

Course Description for Introduction To Customer Relationships

Introduction to Customer Relationships is a comprehensive online short-term course offered by Finstock Evarsity College. Introduction to Customer Relationships course duration is one month. The examining body is Finstock Evarsity College. A certificate of completion is issued upon completion of the course.

Topics Covered in the Customer Relationships Course

  1. The aim of Introduction to Customer Relationships course is to provide you with an in-depth introduction to the different areas and functions of Customer Relationship Management (CRM). It will focus on building and maintaining good customer relationships, including consistently exceeding customer expectations, constantly engaging customers through meaningful ways, and exploring ways to build customer relationships and maintain and strengthen existing ones.
  2. The course is designed for those with no prior training are new and those moving on to a new career in customer service, who are interested in building their skills in customer service.
  3. Through hand-on practice and exercises, this courseware will cover valuable topics, such as an overview of building customer relationships, importance of customer relationship management, maintaining a solid customer base, building and maintain customer loyalty, establishing personal and business connection, creating testimonials, referrals and recommendations from happy customers,  adapting to customers’ cues, interpreting customers’ service priorities, managing processes in customer relationship management, analytics in customer relationship management, customer management tools, follow through and customer relationship case studies in different industries and sectors
  4. After taking this course, you will be confident and empowered with knowledge, skills and abilities to identify who a business customers are, analyse key components of customer relationship management, develop and use customer relationship management system, recognize the best practices of customer relationship management implementation and understand how customer relationship management integrate with other areas of an organization.

Entry Requirement to Study for Introduction to Customer Relationships

To enroll and study the Introduction to Customer Relationships Training Course, a student should have a minimum of D Minus (D-) in their KCSE exams.

Mode of Delivery

The mode of delivery is Online Learning which means that one can study from home and/or the office. Our Program employs a variety of self-instructional electronic and online self-study materials, such as; written self-instructional study modules, online interactive devices, and self-tests, cloud-based content, videos of lectures mediated technical learning materials e.g., audio-visual and e-learning materials

Who Can Study the Introduction to Customer Relationships Course?

  1. Students and Educators
  2. Customer relations professionals, including managers and team leaders.
  3. Customer service agents, Procurement staff and Supervisors
  4. Operational staff
  5. Sales staff
  6. Skilled traders

 

Why Study Introduction to Customer Relationships Finstock Evarsity College

  1. To maximize take-home value from your investment, the course will draw on the skills and experience of seasoned professionals who have vast real-world experience and are experts in delivering online and instructor-led training programs.
  2. The course teaching mode is done in a more simplified, engaging, personalized and professional ways using simple English to ensure maximum understanding, comprehension and retention of information presented. Moreover, the course is developed after extensive research and is aligned to global best practices customer service globally and benchmarks.
  3. The course will have many practical sessions that will give you an opportunity to practice and experience course-related practical and fun activities. These practical sessions will be supplemented by short lectures and a very comprehensive set of notes in order to understand every concept and part of this course.
  1. The course is filled with examples, projects, case studies, real-life problems, step-by-step instructions and online discussions in this area, course projects and images files as well as feedback to facilitate learning. Because of this, this training will prove invaluable for experienced learners or beginners who have had no prior formal training in customer service.
  2. By the end of the course, you will be able to: 
  • Understand and appreciate the benefits of customer relationship management on a company’s productivity.
  • Analyse the different components of a customer relationship management plan.
  • Describe how customer relationship management can provide value for organizations and customers.
  • Develop a proactive approach to focus your time, resources and efforts on the right customers.
  • Demonstrate an understanding of ways to engage and educate your customers, identify their plans, problems and priorities.
  • Demonstrate techniques to proactively increase the frequency and value of customer spending.
  • Develop maximising customer relationships plan.
  • Create more referrals, recommendations and testimonials
  • Understand practical applications and best practices of customer relationship management in different sectors.
  • Apply the learnings to enhance customer service, sales and marketing.
  • Document the interactions with a customer and conduct a follow through.
  • Learn ways to analyse information and create reports, and fact-based interactions with customers.
  1. Upon completion, Introduction to Customer Relationships certification will prove that you have a valuable, career advancement skill in Customer Service field for both entry-level and established professional level in the public sector, voluntary sector, corporate sector or private sector

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Examining Body for Introduction To Customer Relationships

FINSTOCK EVARSITY COLLEGE

Course Instructor(s) for Introduction To Customer Relationships

NAOMI NYAKERARIO ONKUNDI NAOMI NYAKERARIO ONKUNDI

Course FAQs for Introduction To Customer Relationships

1. What is the Introduction To Customer Relationships?

The Introduction To Customer Relationships is a practical certificate short course offered by Finstock Evarsity College. It develops focused workplace skills in CRM benefits and planning, customer expectations, engagement.

2. Who should study the Introduction To Customer Relationships, and is it suitable for beginners?

The Introduction To Customer Relationships suits students, working professionals, supervisors, entrepreneurs and anyone seeking these practical skills. It is beginner-friendly, while experienced learners can use it to strengthen existing practice.

3. What are the entry requirements for the Introduction To Customer Relationships?

The entry requirement for the Introduction To Customer Relationships is KCSE mean grade D- or an equivalent qualification.

4. How long does the Introduction To Customer Relationships take, and how many trimesters does it have?

The Introduction To Customer Relationships takes 1 month and is completed in 1 trimester.

5. How much are the fees for the Introduction To Customer Relationships, and are flexible payment options available?

The total course fee for the Introduction To Customer Relationships is KES 15,000. It can be paid in three installments of KES 5,000.

6. Is the Introduction To Customer Relationships offered online?

Yes. The Introduction To Customer Relationships is offered online through Finstock Evarsity College’s learning platform, enabling learners to access instruction and course activities remotely.

7. What will I learn and what practical skills will I gain from the Introduction To Customer Relationships?

You will learn CRM benefits and planning, customer expectations, engagement, loyalty, customer data and analytics, service processes, testimonials, referrals and relationship-building tools. The course emphasizes applying these skills in realistic professional situations.

8. What career opportunities are available after completing the Introduction To Customer Relationships?

Relevant opportunities include customer-service representative, customer-relations assistant, CRM support officer, sales support officer, account-service assistant or small-business owner. Job eligibility will also depend on your wider qualifications and experience.

9. Can I advance to a higher qualification after completing the Introduction To Customer Relationships?

Yes. The Introduction To Customer Relationships can support progression to a higher or related qualification in customer service, sales and marketing, communication or business management, provided you meet that programme’s admission requirements.

10. Why should I choose the Introduction To Customer Relationships at Finstock Evarsity College?

Choose the Introduction To Customer Relationships for flexible online study, practical course content, tutor-supported learning, flexible three-part fee payment and a digital certificate after successful completion.


Course Reviews for Introduction To Customer Relationships

4.8
(4 reviews)
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Top Rated Reviews

PETER MWANGI KIMANI

Reviewed 10 months ago
PETER MWANGI KIMANI from Kenya
0 0

Having reviewed Introduction To Customer Relationships, I can tell it gives a strong foundation in customer relationship management (CRM). The course explains customer expectations, handling complaints, building trust and using simple CRM tools to track interactions. It is ideal for sales reps, call centre staff, entrepreneurs and anyone who values repeat business. I highly recommend enrolling.

SUSAN CHERONO

Reviewed 10 months ago
SUSAN CHERONO from Kenya
0 0

I recently registered with Finstock Evarsity and picked Introduction To Customer Relationships. From the units I’ve seen, it really focuses on how to create, maintain and grow positive relationships with customers instead of just pushing sales. It teaches listening skills, follow-up and customer loyalty in a very practical way. I would strongly recommend this course to anyone in customer-facing roles.

TIMOTHY ONYANGO OIRO

Reviewed 1 year ago
TIMOTHY ONYANGO OIRO from Kenya
0 0

The course is well structured and very informative. I highly recommend it to anyone 

JACINTA WANJIKU WAINAINA

Reviewed 1 year ago
JACINTA WANJIKU WAINAINA from Kenya
0 0

The course is good and affordable. I can recommed it to others.

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