Google Digital Marketing

Google Digital Marketing (GDM) is offered as a CERTIFICATE course examined by FINSTOCK EVARSITY COLLEGE. A certificate of completion is issued upon completion of this course. For more information about this course, use the tabs below to navigate.

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Entry Requirements

none

Duration: 1 Months

Delivery Method: Online

Fee Structure

Full Course Fees
Registration Fee KES 1,000.00 ($ 10.00)
Certification Fee KES 0.00 ($ 0.00)
Administration Fee KES 0.00 ($ 0.00)
Internal Exam Fee KES 0.00 ($ 0.00)
External Exam Fee KES 0.00 ($ 0.00)
Examining Body Membership Fee * KES 0.00 ($ 0.00)
Tuition Fee KES 5,000.00 ($ 50.00)
Fees Totals KES 6,000.00 ($ 60.00)
* Examining Body Membership Fee may be payable through us or directly to the Examining Body

All Fees are payable in lumpusm or in installments, for details see below.
Breakdown per semester,

Trimester Total Per Trimester
Trimester 1KES 6,000.00 ($ 60.00)
TotalKES 6,000.00 ($ 60.00)

NB: Fees are payable in 3 installments as detailed below:

The trimester fees of KES 6,000.00 ($ 60.00) is payable in 3 installments of KES 2,000.00 ($ 20.00)

Course Requirements

Practical Requirements (where applicable)

For courses that require practicals, a separate fee is chargable (not included in fee structure above) as follows:

  • Short courses - KES 5,000
  • Certificate courses - KES 7,500
  • Diploma courses - KES 10,000

Course Units/Overview


Unit IDUnit Name
GDM001Google Digital Marketing

Course Description

Certificate in Google Digital Marketing

Course Overview

A Certificate in Google Digital Marketing is a 1-month(s) online program offered and examined by Finstock Evarsity College. A certificate is issued upon completion of the course.

The Google Digital Marketing Certificate focuses on the skills that employers are seeking, including email marketing, designing, running an online store, social media marketing, and marketing analytics. Digital marketing is one field that requires you to be updated with the latest trends always to survive in the evolving digital space. In order to keep up with the latest digital marketing trends and tools, it is essential for digital marketing professionals to consistently acquire new skills. Get started in the high-growth fields of digital marketing and e-commerce with a professional certificate at Finstock Evarsity College. Learn to manage digital marketing campaigns, attract and engage customers, and sell products online by enrolling for a certificate in Google digital marketing.

What is the minimum grade required to do a Certificate in Google Digital Marketing?

To enroll and study for a Certificate in Google Digital Marketing, there will be no requirements in Finstock Evarsity College.

Mode of Delivery

Home and/or office-based media employing a variety of self-instructional electronic and online self-study materials, such as; written self-instructional study modules, online interactive devices, and self-tests, cloud-based content, videos of lectures mediated technical learning materials e.g., audiovisual and e-learning materials.

Program Goals

Upon successful completion of the certificate in Google Digital Marketing, students will be able to:

  • Understand the fundamentals of digital marketing and e-commerce to gain the skills needed to land an entry-level job.
  • Measure marketing performance through analytics and present insights.
  • Build e-commerce stores, analyze online performance and grow customer loyalty.
  • Use tools such as WordPress, HTML and CSS, Google Ad Words, and Google.
  • Create content for promotional purposes.
  • Develop a successful marketing strategy to position a brand, maintain its reputation and build a website.

Career opportunities

  • Digital marketer.
  • Marketing Coordinator.
  • Search engine optimization specialist.
  • Paid search specialist.
  • Email marketing specialist.
  • E-commerce associate.
  • Media planner.

Reasons you should study this course.

  • Google gives you ample opportunities to convert your organic traffic to potential consumers
  • If you are looking for foundational information to jumpstart your own digital marketing career this is the course for you.
  • It covers the fundamentals of online business. This course is for those that are starting a new online business, or learning how to make digital marketing a career for themselves.
  • It is easy to learn and practice.
  • Google is a reputable and credible source.
  • There are no requirements required.

What we offer

Now that you have a better idea of where a certificate in Google Digital Marketing can take you, it is time to start your success journey. These careers only represent the baseline of the kind

Digital marketing is one of the top leading skills or fields and the fastest advertising skill which is used all over the world to promote digital media. Google Digital Marketing Certification is definitely worth it. It is a great course to follow if you want to break into digital marketing. With a myriad of wonderful opportunities, there is an increase in the number of people opting for a digital marketing career owing to its bright future and attractive salary packages. And obviously, every company is on the lookout for the best talent to take their digital marketing strategies to the next level. Certifications can certainly give you an edge over other candidates to employers looking for exceptional talent. To get equipped with these marketing skills enroll at Finstock Evarsity College and get your career journey started.

Tags

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Course Instructor(s)

JANE MUTURI JANE MUTURI
DENIS MWARIO BINYANYA DENIS MWARIO BINYANYA

Examining Body

FINSTOCK EVARSITY COLLEGE

FAQs

Q1. How many intakes are there?

There are three intakes in a year as follows:

Cohort

Name

Term Period

Months

Registration Window

January Intake

Trimester 1

Jan 1 — Apr 30

4

Anytime

May Intake

Trimester 2

May 1 — Aug 31

4

Anytime

September Intake

Trimester 3

Sep 1 — Dec 31

4

Anytime

Q2. In how many installments can I pay the fees?

Payments can be done in 3 installments as specified in the fee structure.

Q3. When can I sit for the exams?

  1. Internal exams are activated for students individually.
  2. External exams (where applicable) are booked one month after you complete the course.

Refer to the external examining body for more details and requirements before seating for their exams.

Q4: Is this college accredited/approved?

Yes. The college is approved under the ministry of education, through TVETA, and also through National Industrial Training Authority (NITA).


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