Certificate In Digital Marketing
Certificate In Digital Marketing (CDM) is an 8-month certificate course in School of Business, studied online, examined by Finstock Evarsity College. The full fee is KES 62,714.
Overview
Certificate in Digital Marketing
(DM1)
COURSE DESCRIPTION
The Certificate in Digital Marketing Course offered at Finstock Evarsity College is a 4 month online program examined by Finstock Evarsity College. A certificate of completion is issued upon completion of the course. Students learning this course gain skills and education in regard to digital marketing techniques and strategies. The course gives students skills that enable them to take into account the journey of the customer and how they make their purchase decisions. Course will teach students how to become an effective digital marketer with an inbound-first mindset that will enable them to get social marketing skills.
This is your path to a career in digital marketing. In this program, you'll learn in-demand skills that can have you job-ready in less than 4 months.
What students get to learn
- Use advanced features of the most popular social networks
- Understand the basics of blogging & social media sites.
- Understand the fundamentals of working with brands & content marketing.
- How to use the social media platforms for customer service and marketing.
Mode of Delivery
Home and/or office-based media employing a variety of self-instructional electronic and online self-study materials, such as; written self-instructional study modules, online interactive devices and self-tests, cloud-based content, videos of lectures mediated technical learning materials e.g., audiovisual and e-learning materials.
Students Career Prospects from this course
- Database marketing manager
- Social media marketing director.
- Social media specialist
- Social media brand influencer
- Online Digital content creator.
Why students need to study this course.
- Freelance job opportunity
- Fast growing industry with high paying jobs
- High demand for digital marketers.
- High engagement and globe reach.
- Work in a diverse environment.
What we offer
Finstock Evarsity College offers a wide range of affordable online courses that are geared towards job creation as well as employment. Our courses and product offerings are categorized as online college based, degree programs, freemium courses and premium resources.
Both freemium and premium online courses come with certificates of completion and you can register instantly and begin studying at your convenience.
Discover the right way to do Social Media Advertising by enrolling in an Online Course at Finstock Evarsity College. Make an immediate impact. Gain the knowledge, tools and insights to meet your needs. Experience unique and intimate online learning designed and led by world-class faculty who share their own ground-breaking research. Listen to the advice of the best. Participate in training sessions with industry experts to learn more about your career options. Take classes with students from all over the world. Join us at Finstock Evarsity College for the best learning experience.
Tags
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The courses are affordable and payable in convenient installments.
What you will study
SEMESTER 1
Module I
- Introduction To Digital Marketing
- Digital Marketing And Landscape
- Online Prescence
- Traffic Generation
- Social Media Marketing
- Email Marketing
- Basics To Analytics
1st year, 1st trimester
- CDM101 Introduction To Digital Marketing
- CDM102 Digital Marketing And Landscape
- CDM103 Search Engine Optimization
- CDM104 Online Presence
- CDM105 Social Media Marketing
- CDM106 Email Marketing
1st year, 2nd trimester
- CDM107 Digital Marketing Analytics
- CDM108 Content Marketing And Copywriting
- CDM109 Website Design And User Experience
- DM1010 E-commerce Fundamentals
- DM1011 Online Branding And Reputation Management
- DM1012 Digital Marketing Strategy And Planning
Fees
| Item | Amount |
|---|---|
| Registration | KES 1,000 |
| Administration | KES 8,571 |
| Internal exams | KES 17,143 |
| Tuition | KES 36,000 |
| Total | KES 62,714 |
Paying in instalments
All fees are payable in a lump sum or in instalments. The course runs over 2 trimesters, and each trimester's fee can be paid in 3 instalments.
| Trimester | Total per trimester |
|---|---|
| Trimester 1 | KES 31,357 ($ 313.57) |
| Trimester 2 | KES 31,357 ($ 313.57) |
| Total | KES 62,714 ($ 627.14) |
The trimester fee of KES 31,357 ($ 313.57) is payable in 3 instalments of KES 10,452.33 ($ 104.52).
Requirements
Practical requirements
The cost of practicals, internships or industrial requirements is KES 30,000 ($ 300) and only applies to courses that require practicals.
Good to know
- All Fees are payable in installements, for details check FAQs.
- Digital (downloadable) certificates are available. Printing and shipping of hardcopy certificate can be done at a cost of KES 2,000 ($ 20).
Instructors
- JAMES MBURU KIMANI
- JANE WANJIRU MUTURI
Frequently asked questions
Reviews
-
ERICK NZAFA BAGUMA
Kenya ·Rated 5 out of 5
What impressed me the most about joining Finstock Evarsity College is the expertise of the tutors. They are highly knowledgeable and practical, offering insights that really prepare students for real-world digital marketing roles. I feel confident that this course will open doors to exciting job opportunities.
-
ROSEMARY WAIRIMU MBURU
Kenya ·Rated 5 out of 5
Since continuing with my studies in the Digital Marketing Certificate program, I’ve been amazed by how hands-on the course is. The assignments and projects give me practical skills I can immediately apply, which makes learning both engaging and rewarding.
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