Entry Requirements
Duration: 3 Months
Delivery Method: Online
Fee Structure
Full Course Fees | |
---|---|
Registration Fee | KES 1,000.00 ($ 10.00) |
Certification Fee | KES 0.00 ($ 0.00) |
Administration Fee | KES 5,000.00 ($ 50.00) |
Internal Exam Fee | KES 5,000.00 ($ 50.00) |
External Exam Fee | KES 28,980.00 ($ 289.80) |
Examining Body Membership Fee * | KES 8,280.00 ($ 82.80) |
Tuition Fee | KES 20,000.00 ($ 200.00) |
Fees Totals | KES 68,260.00 ($ 682.60) |
* Examining Body Membership Fee may be payable through us or directly to the Examining Body |
All Fees are payable in lumpusm or in installments, for details see below.
Breakdown per semester,
Trimester | Total Per Trimester |
---|---|
Trimester 1 | KES 68,260.00 ($ 682.60) |
Total | KES 68,260.00 ($ 682.60) |
NB: Fees are payable in 3 installments as detailed below:
The trimester fees of KES 68,260.00 ($ 682.60) is payable in 3 installments of KES 22,753.33 ($ 227.53)
Course Requirements
All Fees are payable in installements, for details check FAQs
Practical Requirements (where applicable)
For courses that require practicals, a separate fee is chargable (not included in fee structure above) as follows:
- Short courses - KES 5,000
- Certificate courses - KES 7,500
- Diploma courses - KES 10,000
Course Units/Overview
1.Marketing principles
2.Digital essentials
Unit ID | Unit Name |
---|---|
FCM201 | Marketing Principles 2 |
FCM202 | Digital Essentials |
Course Description
FOUNDATION CERTIFICATE IN MARKETING – DIGITAL ESSENTIALS
Course description
The Foundation certificate in marketing- Digital essentials (FCM) offered at FINSTOCK EVARSITY COLLEGE is a 3 months online program examined by (CIM). A certificate of completion is issued upon completion of this course.
This module provides an understanding of what is meant by digital marketing and the key communication tools used. It outlines the key factors that influence the digital consumer including social networks and virtual communities. It identifies the importance of developing campaign content aimed at specific market segments and how campaigns can be measured.
This course covers the following papers:
Paper 1: marketing principles
Paper 2: digital essentials
Mode of Delivery
Home and/or office-based media employing a variety of self-instructional electronic and online self-study materials, such as; written self-instructional study modules, online interactive devices and self-tests, cloud-based content, videos of lectures mediated technical learning materials e.g., audiovisual and e-learning materials
Program goals
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Understand the key factors that influence the digital consumer
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Understand the key digital marketing communications tools
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Understand how to develop digital marketing content
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Be able to develop digital marketing campaigns
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Understand methods of measuring digital marketing campaigns
Career opportunities
-
marketing assistant
-
promotional assistant
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marketing campaigns assistant
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digital marketing assistant
Reasons to study
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Expand your knowledge
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Flexible study around
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Marketing skills you can use right away
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Make your cv stand out
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Gives your career a boost
What we offer
Finstock Evarsity College offers a wide range of courses that are geared towards job creation as well as employment. Our courses and product offerings are categorized as online college based, degree programs, freemium courses and premium resources
Both freemium and premium online courses come with certificates of completion and you can register instantly and begin studying at your convenience.
Enroll and study in one of the best online schools in the world. Listen to the advice of the best. Participate in training sessions with industry experts to learn more about your career options. Take classes with students from all over the world. Join us at Finstock Evarsity College for the best learning experience.
Tags
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Course Instructor(s)
TBA
Examining Body
CIM
FAQs
Q1. How many intakes are there?
There are three intakes in a year as follows:
Cohort |
Name |
Term Period |
Months |
Registration Window |
January Intake |
Trimester 1 |
Jan 1 — Apr 30 |
4 |
Anytime |
May Intake |
Trimester 2 |
May 1 — Aug 31 |
4 |
Anytime |
September Intake |
Trimester 3 |
Sep 1 — Dec 31 |
4 |
Anytime |
Q2. In how many installments can I pay the fees?
Payments can be done in 3 installments as specified in the fee structure.
Q3. When can I sit for the exams?
- Internal exams are activated for students individually.
- External exams (where applicable) are booked one month after you complete the course.
Refer to the external examining body for more details and requirements before seating for their exams.
Q4: Is this college accredited/approved?
Yes. The college is approved under the ministry of education, through TVETA, and also through National Industrial Training Authority (NITA).
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